The Organic Boho boosts its online presence with Google My Business
When Danish sisters Karina and Maria Nayja Bruun moved to Ibiza for a change of scenery, they spotted a gap in the market for offering vegan food to the three million tourists that arrive each summer. This was the start of The Organic Boho, a brand the sisters have now taken back to Copenhagen. From their restaurant and food trucks, they offer 100% organic, plant-based food, cakes, juices and smoothies, helping people lower their carbon footprint by reducing meat consumption. “It’s about showing people that vegan food is not limited. The taste, appearance and texture are just as important as the ideology behind the food,” says Karina. Soon after opening, Karina decided it was time to get their business online. Her first step was to sign up to Google My Business as an easy and free way to drive traffic and boost visibility. “You hear about businesses not moving online because they think it’s complicated and time-consuming, but Google My Business is the opposite. It’s so easy to get started and see results.” Within just three months, Karina has received over 500 website visits, over 400 requests for directions and more than 50 calls through her free Google My Business listing. These user insights are also bringing Karina closer to her next goal: to open more restaurants. She knows that in every new location, Google My Business will be the first step to increasing online visibility.
You hear about businesses not moving online because they think it’s complicated and time-consuming, but Google My Business is the opposite. It’s so easy to get started and see results.