Car lease trading site builds its brand on minimal budget
Wilbert Philippo is Director of LeaseTrader, a company that trades car leases online. Once he discovered Google AdWords, he realised it was a great marketing tool with minimum investment: no more than a few euros was required to get started.
“AdWords has helped us build up a brand name andgives us the highest return on our marketing investments.” Wilbert’s also active on YouTube and Facebook, and uses this primarily to maintain existing customer.
He continues: “Using Google Apps has also helped our organisation to grow. We now have 12 staff in offices in the Netherlands and Suriname. Working in the cloud with products like Google Drive makes collaboration so much easier increasing productivity.”
AdWords has helped us build up a brand name and gives us the highest return on our marketing investments.