Online advertising is perfectly tailored to promote LoveSuits worldwide
Google AdWords is enabling suit lovers from all over the world to discover Irish company LoveSuits. The men’s clothing supplied by LoveSuits has turned weddings in Ireland, the UK and as far afield as Australia and Canada into thoroughly stylish affairs. 40% of the company’s total business comes through AdWords and this has helped LoveSuits expand and open a new store after being in business for just 16 months. This, of course, means hiring more people. Although AdWords is key to LoveSuits’ success – so much so that the company’s competitors are following suit – it’s still a matter of investing in its product, and LoveSuits has worked hard on optimising its website so now around 50% of traffic comes from Search.
That’s the power of Google – without doubt it’s got me a lot of business.