Shopping comparison operator achieves double-digit annual growth
Jane Doe Capital AG, based in the town of Ratingen in the Rhineland, runs a series of international shopping comparison portals. It also has a presence in Austria, Spain, the UK and elsewhere, and has achieved double-digit annual growth since it was founded in 2011.
“AdWords has been the Google product that’s helped us to grow the most,” says CEO Simon Juraschek. “It’s become a cornerstone of our marketing strategy because it improves our ability to sell products to new markets and compete with other players. It’s been a true partnership, with the Google account team giving us professional support and invaluable market data.”
“As a start-up entrepreneur, I love using Google products. They’re easy to implement and use, they increase my companies’ revenue and margins, and they’re an integral part of my everyday life.”
AdWords has become a cornerstone of our marketing strategy because it improves our ability to sell products to new markets and compete with other players.